The Alliance Relationship Management Network

Stories that explore how go-to-market initiatives actually GET to market.

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partnerships

How to Create a Partner Centric Culture

A spirit of customer service is at the heart of any partnership role.

WorkSpan
The Alliance Relationship Management Network
The Alliance Relationship Management Network

Alliances Require Empathy, Strategy, and Patience

Alliances are chess matches. They are dynamic, multi-faceted, and change rapidly. An SAP alliance partner like Fujitsu Global understands...

WorkSpan
The Alliance Relationship Management Network
The Alliance Relationship Management Network

3 Big A-ha Moments from 30+ Ecosystem Partner Meetings at Microsoft Ignite ‘18

Last week was Microsoft’s BIG conference at the Orange County Convention Center in Orlando, FL. I thought the venue was incredible — the...

Andrew Higashi
VP of Sales at @WorkSpan • Alliances and Marketing #SaaS • Go-To-Market • ENFP • Guitarist • Magic Enthusiast w/ a knack for Keyboard Shortcuts
VP of Sales at @WorkSpan • Alliances and Marketing #SaaS • Go-To-Market • ENFP • Guitarist • Magic Enthusiast w/ a knack for Keyboard Shortcuts

The 3 Challenges to Overcome for Alliance Leaders

Alliances are a complex consortium. There isn’t just one — but two or more companies coming together to create joint solutions for...

WorkSpan
The Alliance Relationship Management Network
The Alliance Relationship Management Network

Why Every Organization in the Technology Space Needs Good Partnerships

Partnerships are the lifeblood of any technology organization. It’s no exaggeration to say that tech companies without alliances probably...

WorkSpan
The Alliance Relationship Management Network
The Alliance Relationship Management Network

4 Ways to Ensure You Stay Relevant as an Alliance Partner

Alliance Executives can have a lot on their plate. But one thing they absolutely need to focus on is staying relevant with their partners.

WorkSpan
The Alliance Relationship Management Network
The Alliance Relationship Management Network

The Bridge Builders

At WorkSpan, we are bridge builders — solving big problems that help pave the way for business transformation and the future of business.

What is collaborative success anyway?

One of the topics that always leads to a great discussion in the Alliance Masterclasses I facilitate, is about alliance success. Especially...

Peter Simoons
Executive Coach specializing in Teamwork and Strategic Alliances, enjoying life while traveling, walking, capturing photos and exploring new Camino...
Executive Coach specializing in Teamwork and Strategic Alliances, enjoying life while traveling, walking, capturing photos and exploring new Camino...

The story behind the photo

Three years ago I took this photo just outside of Cirueña while I was on my way to Santiago de Compostela. This walk, also known as the...

Peter Simoons
Executive Coach specializing in Teamwork and Strategic Alliances, enjoying life while traveling, walking, capturing photos and exploring new Camino...
Executive Coach specializing in Teamwork and Strategic Alliances, enjoying life while traveling, walking, capturing photos and exploring new Camino...

How to Use Honesty to CRUSH IT with Partnerships

A partnership between two companies is only truly great if it’s mutually beneficial.

WorkSpan
The Alliance Relationship Management Network
The Alliance Relationship Management Network

6 Secret to Creating Alliances Between Complex Organizations

To be a successful alliance professional, you’ve got to think like a CEO.

WorkSpan
The Alliance Relationship Management Network
The Alliance Relationship Management Network